Kelloggs Finalizes $2.7 Billion Pringles AcquisitionKelloggs Finalizes $2.7 Billion Pringles Acquisition
June 1, 2012
BATTLE CREEK, Mich.On May 31, Kellogg Company completed its $2.7-billion acquisition of Procter & Gamble's Pringles® business, a move that expands Kelloggs snacks business and enhances its global footprint as the second-largest snacks company in the world.
The Pringles acquisition nearly triples the size of Kelloggs international snacks business, and adds a complementary product to the company's high-quality snacks brands including Keebler, Cheez-It and Special K Cracker Chips. Pringles is the world's second largest player in savory snacks, with $1.5 billion in sales across more than 140 countries.
Commenting on the deal, Kelloggs President and CEO John Bryant, said: "In Pringles, Kellogg has acquired a terrific business, with exceptional employees, world-class manufacturing facilities, iconic brand awareness, and a tremendous platform for growth. The addition of Pringles to our portfolio significantly advances the company's strategic goal of building a global snacks business on par with our global cereal business, and expanding our global footprint."
You May Also Like
Collagen peptide ingredient solutions for seniors’ changing needs – infographicSep 19, 2023
Radicle Insights—Covid Eris and dietary supplements: separating fact from fictionSep 21, 2023
More bioavailable hyaluronic acid complex for today’s beauty-from-within consumer – snapshotSep 18, 2023
Herbalife launches fitness campaign as it strives to regain sales momentumSep 20, 2023