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Frost & Sullivan Present Award to NaturexFrost & Sullivan Present Award to Naturex

December 12, 2007

1 Min Read
Frost & Sullivan Present Award to Naturex

AVIGNON, FranceNaturex S.A. received the 2007 Frost & Sullivan Market Penetration Leadership Award in the European natural extracts market, recognizing the companys growth strategies including geographic expansion, aggressive pricing, vertical integration and shortened time to market. Since 2005, Naturex S.A. (Naturex.com) has been involved in a number of strategic alliances and acquisitions including PureWorld Inc., Hammer Pharma and HP Botanicals. The company has also increased its sales force, worked to strengthen ties to farmers for raw material procurement, enhanced its quality control operations, and accelerated time to market for new product launches.

Within a short span of 15 years, Naturex S.A. has become a global leader in the botanical extracts market, noted Chandrasekhar S, a market analyst from Frost & Sullivan. With its unique strategies, Naturex S.A. has been able to expand its global market share from 3 percent in 2003 to approximately 9 percent in 2007.

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