The definitions may be developing, and consumer attitudes evolving, but biotechnology is accelerating with new genetic engineering techniques and terminology. Regulators have been slow to catch up, and cutting-edge companies are racing to market...
Regulators are working to get a handle on unbridled hemp and CBD markets, while finished product brands seek out strategies for testing and the supply chain.
With one quick, nondestructive test, an accurate composition analyzer can provide the simultaneous analysis of the entire composition of a supplement sample.
Supplement and functional food brands that work with influencers should work with more than one, and should use multiple communication channels, according to marketing expert Amy Summers.
“Pay for paper” certifications in the natural products industry meet a consumer—not regulatory—demand.
Products aimed at the sports nutrition market continue to emerge, as consumers seek healthy, affordable options with functional benefits.