BASF Opens Expanded FacilitiesBASF Opens Expanded Facilities
June 15, 2012
FLORHAM PARK, N.J.BASF's newly expanded food technology and applications center officially opened this week. Located in Tarrytown, N.Y., the facility is part of BASF's 160,000-square-foot research and development (R&D) center, also home to research laboratories for personal care and pharmaceutical applications.
BASFs Think Newtrition marketing initiative describes how its ingredient and formulation expertise can help customers create new products and improve existing ones for a variety of market segments such as food, beverages and dietary supplements.
BASFs food scientists and technical specialists will offer workshops and on-site product demonstrations so customers can see and taste the advantages of using its ingredients such as Lamequick® whipping agents and Spongolit® aerating emulsifiers. On the health side, customers can collaborate with BASF experts to add Newtrition" without adversely affecting the sensory properties of the products. BASF formed a nutrition team in 2011 to oversee the operations of its departments of human nutrition, animal nutrition, aroma chemicals and pharmaceutical ingredients.
Using our broad range of capabilities, the Tarrytown team is especially focused on finding new delivery forms for dietary supplements and innovating the next generation of snack foods, baked goods, beverages and dairy products," Barber said.
This investment in North America is part of BASFs overall strategy to provide customers with a global network of technical and application support. BASF also has nutrition ingredient technical centers located in Ludwigshafen, Germany; Illertissen, Germany; Ballerup, Denmark; Shanghai, China; Kuala Lumpur, Malaysia; and Jacarai, Brasil.
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