Slide Show: Beyond Pink: Marketing to Women

In 2012, Jack Morton Worldwide looked at the realities facing the modern woman and how they affect the way brands should market to female consumers. Have brands made great strides in the past three years? Have they learned how to resonate with their female consumers? That doesn’t seem to be the case.  

In 2012, Jack Morton Worldwide looked at the realities facing the modern woman and how they affect the way brands should market to female consumers. Have brands made great strides in the past three years? Have they learned how to resonate with their female consumers? That doesn’t seem to be the case.

 

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