LOS ANGELES—The Natural Products Association (NPA) welcomed marketing and public relations firm Marketing Maven as an Affiliate Partner. Through this partnership, Marketing Maven will offer fellow NPA members discounted rates on marketing and public relations services.

NPA members will receive a 50 percent discount on Search Engine Optimized (SEO) press releases and formal media press kits. The special discounted rate on SEO press releases drafted by a Marketing Maven copywriter includes embedded back links for keywords or key phrases related to the client’s brand or services, national wire distribution and press release reporting. The members-only discounted rate on formal media press kits includes copywriting, graphic design, and a dedicated brand strategist. Marketing Maven specializes in creating press kits for clients in the natural products industry.

“We are thrilled to be supporting the leading non-profit organization in the natural products industry," said Lindsey Carnett, Marketing Maven CEO and president. “We are looking forward to offering our services to members of the Natural Products Association to help them with their branding, marketing and public relations needs."

Marketing Maven is an integrated marketing firm serving the marketing, branding, publicity and social media needs of retailers, service providers, finished product manufacturers and ingredient suppliers in the natural products industry. It  specializes in supplements, natural foods, beauty, pet and functional foods and beverages categories.