Boasting a potential nutritional boost, ingredients such as protein and probiotics have become increasingly popular in recent years. The beverage space is no exception, with products such as water, juice, tea and milk alternatives continuing to evolve and offer more functional ingredients.
In this INSIDER exclusive video, Tom Vierhile, innovation insights director at Canadean, addressed the latest in retail beverage trends. He’ll continue the conversation at SupplySide West in Las Vegas, at a special workshop, “Sparking Beverage Innovation,” Wednesday, Oct. 5. Additional topics will include:
• Trends from the culinary space that could drive beverage product development
• Key considerations in formulating beverages with functional ingredients
• How to develop an effective beverage go-to-market strategy