Sustainability may seem like a marketing buzzword used to add value to products, but its significance far exceeds a colorful logo. As Chris Kilham, founder of Medicine Hunter Inc., explains in this SupplySide West Podcast, true sustainability means that every part of the supply chain—with nothing left out—flourishes. Kilham spoke at SupplySide West in Las Vegas, Oct. 4-8, during the Science and Innovation Driving the Beauty Category workshop.
In this episode, Rachel Adams, managing editor, and Kilham, discuss:
- Cosmetic companies as leaders in sustainability efforts;
- Misuse of “green” claims in the marketplace; and
- The benefits of certain cosmetic ingredients and how those ingredients are sustainably sourced.
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Got feedback? Email Rachel Adams at [email protected], or tweet to @NatProdINSIDER using the hashtag #INSIDERpodcast
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