Craft beer is becoming more popular across the country as an increasing number people reach for it. More than half of craft beer drinkers enjoy sharing their beer knowledge with others and 13 percent of craft beer drinkers choose a product because it looks “cool.” Some parts of the country are more enthusiastic about craft beer than others. Download this Infographic to learn about the latest data on the craft-beer trend and see the differences between craft-beer drinkers and
Tapping Into the Craft Beer Market
The craft beer marketplace is booming, especially among the 25- to 34-year old age group. A large percentage beer drinkers are willing to spend more money on craft beer.