Acai

FTC Stops Two More Açai Operations

Two operations using fake news sites to market açai and colon cleanse products were shut down by FTC, which also imposed a settlement fine. ...More
March 21, 2012
Posted in News
A Magic Solution for Weight Loss?

Understanding consumer needs and motivations for losing weight will help pave the way for product manufacturers to provide weight-management tools. ...More
March 6, 2012 By Steve French
Posted in Articles
FDA Halts Fake Açai News Sites

Six online açai marketers settled FTC charges of deceptive advertising using fake news sites to market açai berry supplements. ...More
January 25, 2012
Posted in News
Formulating with Superfruits

Superfruits continue to attract consumer interest, although marketers must be ready to provide substantiation for product claims, and formulators face challenges in delivering products with efficacious levels of phytonutrients ...More
January 24, 2012 By Kate Parham
Posted in Articles
Central Coast Pays $1.5M in Acai Marketing Settlement

Phoenix-based Central Coast Nutraceuticals Inc. will pay $1.5 million as part of a settlement the company made with FTC for marketing acai berry supplements, colon cleansers and other products using allegedly fraudulent free trial offers and phony endorsements from Oprah ...More
January 11, 2012
Posted in News
FTC Halts Acai Company Ops

FTC and the State of Connecticut filed a complaint seeking to permanently stop a Connecticut-based operation that allegedly used misleading means to sell acai and colon cleanse products. The complaint alleged Boris Mizhen, LeanSpa LLC and two other companies Mizhen controls ...More
December 2, 2011
Posted in News
Superfruit Claims Require Super Evidence

Superfruit food, supplement and cosmeceutical product launches are up right alongside consumer interest and scientific research on health benefits, but consumers require proven ingredients and are wary of the same-old marketing claims. ...More
September 12, 2011
Posted in Reports
Drink Your Vitamins and Drive at Your Own Risk

Acai makes its way into the cocktail hour for an ultimate “functional food." ...More
July 12, 2011 By Sheldon Baker
Posted in Blog
Berry Bonanza

The use of berry ingredients is as abundant as ever, owing to rich phenolic content, a growing body of research on health benefits, a wide range of berry types available, and a seemingly endless number of potential applications. ...More
June 6, 2011 By Steve Myers
Posted in Articles, Sports Nutrition
FTC Acts on Açaí Weight-Loss Claims

FTC announces actions against 10 affiliate marketing operations making deceptive claims about açaí berry weight-loss products. ...More
April 19, 2011
Posted in News