OCA & Dr. Bronner’s Issue Cease and Desist Letters
03/17/2008
ANAHEIM, Calif.—
The Organic Consumers Association (OrganicConsumers.org) and Dr. Bronner’s Magic Soaps (DrBronner.com) issued a series of cease and desist letters to body care companies which have allegedly misbranded their products as “organic” or “organics,” despite the fact that their cleansing ingredients are made from non-organic conventional and/or petrochemical material, preserved with petrochemical preservatives.
Several companies include Jason, Avalon Organics, Nature’s Gate and Kiss My Face.
Ronnie Cummins, executive director of the OCA, said, “The labeling and formulation practices of these companies are so unsupportable, we wonder sometimes if the garbage manager is in charge of product development and R&D.”
Dr. Bronner’s company president, David Bronner, stated that, “We’ve grown increasingly frustrated with the companies in our industry who seem to feed off each others’ misleading practices and show no inclination to clean up their formulations and live up to their organic branding claims.”
Dr. Bronner’s and the Organic Consumers Association plan to pursue legal remedies on Earth Day, April 20, if they do not receive responses indicating these companies noted above will cease organic branding by September 1, 2008.
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