HOT TOPICS
SupplySide
Market Tonic
 |
Sheldon Baker With more than 25 years of marketing experience, Sheldon has developed and managed a wide range of successful corporate marketing programs. As principal and senior partner with the Baker Dillon Group (BakerDillon.com), he has created nutraceutical industry brand development and marketing campaigns that have brought measurable results for clients and generated millions of dollars in revenues. He was the first to successfully introduce in the natural products industry, celebrity brand endorsement and nationwide consumer media exposure for a new ingredient. He holds a Bachelor of Arts degree in communications from Columbia College in Chicago, the premier marketing and arts educational institution in the United States and is past president of the Consultants Association (CANI-consultants.org). Sheldon can be contacted at sbaker@bakerdillon.com |
Dietary Supplements: What Seniors Need to Know
Posted in
Blog,
Topics,
Council for Responsible Nutrition (CRN),
Government
In the event you missed it last week, the Washington, D.C.-based Council for Responsible Nutrition (CRN), a national dietary supplement trade association, testified on behalf of the dietary supplement industry before the United States Senate Special Committee on Aging. The hearing was titled “Dietary Supplements: What Seniors Need to Know.”
In his remarks, CRN President Steve Mister reassured the more than 150 million Americans who take dietary supplements each year that, “The dietary supplement industry is committed to manufacturing and marketing high quality, safe and beneficial products that have a valuable role in a wellness regimen. This industry is likewise committed to ensuring consumers receive truthful, accurate and non-misleading information on dietary supplements.” A complete transcript of Mister’s remarks can be found on the CRN Web site.
The hearing can be viewed online here.
Comments
- Comments
Latest Articles
Subscribe to
Mobile Media Snaps
Get the latest media snap
Daniel Fabricant, Ph.D. talks about the New Dietary Ingredient (NDI) Draft Guidance released by FDA.