Lonza Adds Southeast/Mid-Atlantic Account Manager

ALLENDALE, N.J.—Lonza added Brandon Babers to its Life Science Ingredients – Nutrition group, as Southeast/Mid-Atlantic regional account manager. Babers is responsible for the maintenance and development of business at assigned accounts in the region.  He will provide customer service though the establishment and maintenance of customer contact, while helping identify customer needs and responding by aligning Lonza technologies to help meet those needs.  He will also implement sales strategies and provide support to marketing efforts to help achieve business team objectives.

“Brandon brings a proven track record of strategic account successes to this new position, and we are confident he will build on his knowledge base and experience to enhance Lonza’s nutrition ingredient portfolio," said Thomas Brancato, head of North America sales and marketing, Lonza.  “Brandon’s appointment to this position is reflective of Lonza’s continuous practice of placing top quality personnel in locations that will help us continually develop and maintain relationships with key customers."

Located in Oldsmar, FL, Babers holds a master’s degree in sports fitness and sports management from the United States Sports Academy in Daphne, AL. He comes to Lonza from Bluebonnet Nutritional Corporation where he most recently held the position of account executive.