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Formulating an Isoflavone ProductWhat are isoflavones? Where do they come from? And why develop dietary supplements with isoflavones?
Judi Quilici-Timmcke, M.S.
10/16/2006 What are isoflavones? They are polyphenolic compounds found in foods such as legumes (soy, chickpeas, beans and lentils) and in red clover. The five major isoflavones are genistein, daidzein, glycitein, formonetin and biochanin. Why formulate products with isoflavones? Numerous in vitro, animal and human studies have shown the beneficial effects that some food products containing isoflavones can have on health. These benefits include lowering cholesterol, improving hormonal balance, supporting bone density and supporting different body systems. Many companies today sell soy or red clover isoflavone products to add to capsules or tablets. Soy protein isolate standardized to isoflavones was one of the first dietary supplement powders to deliver isoflavones with supporting research studies showing health benefits. It has been shown to help reduce the severity of menopausal symptoms, support hormonal balance, lower cholesterol and may improve bone density. Consumers who do not like the taste of soy prefer to get their health benefits delivered in a capsule. Research on isoflavones delivered in capsules has been performed, but product claims are limited based on the strength of the published studies. Recently a meta-analysis was published in the Journal of the American Medical Association (JAMA) evaluating 11 soy isoflavone trials and six studies involving red clover isoflavones. The results favored the soy isoflavone products over the red clover, although the overall results were not significantly favorable for either. However, many companies are presently working hard, developing well-designed research studies on their isoflavone products. Significant results are necessary to talk about claims or benefits in marketing copy. In the past, many companies tried to make claims on soy isoflavone products in capsule form based on research on soy protein isolate with isoflavones. The comparison is not apples to apples. The research used soy protein from foods or soy protein isolate in powder form. The soy health claims approved in the United States and United Kingdom are based on soy protein and don’t cover extracted isoflavones or other soy components. More companies that manufacture soy isoflavones for inclusion in capsules or tablets are doing their homework, and their research groups continue to study these compounds to show the benefits of the extracted component. Product Categories Obviously, one of the main duties for product developers is to find ingredients that have substantial research to support a function of an ingredient. Fortunately, isoflavones have support in a number of areas.
Formulation, Label Issues There are great market opportunities in the dietary supplement industry for using components of soybeans for health benefits. There are soy concentrates and isolates that provide standardized isoflavone levels. One of the issues in working with soy protein is the flavor, although there are presently various masking flavors that can be added to produce a good tasting product. In powder formulations, technology continues to improve the ability to deliver good tasting products with extensive functional properties. Viscosity, mouthfeel, stability and good solubility are other important factors to consider. There are also beverages, soy nuggets, bars and other snacks that utilize soy protein isolates high in protein, isoflavones and other components that appeal to the consumers looking for longterm health benefits. Formulating a soy product that contains other ingredients also has to be a careful process, since the other ingredients may affect the texture or taste. For example, fiber is an important nutrient that is deficient in many diets; but, adding it to a soy product in large amounts can flatten the taste. In addition, it is recommended that products containing soy provide a warning that individuals taking drugs such as warfarin check with their physician prior to use, since soybeans contain vitamin K, which may interfere with the anti-blood clotting effects of those pharmaceuticals. Isoflavones have great market potential. The scientific developments involving soy should be watched closely, since new research is continually on the horizon and bound to provide new product opportunities. Judi Quilici-Timmcke, M.S, is the president of Q-Tech Services Inc. (www.judiq.com), and a product formulator in the dietary supplement industry with a masters’ degree in Dietetics/Exercise Physiology. She worked previously as vice president of product development and research for Weider Nutrition-Specialty Market. Quilici-Timmcke developed one of the first soy products with isoflavones positioned for women in the dietary supplement industry. At that time, it was hard to convince marketing that a soy product for women would sell, but it was delivered to the stores and it is still selling well today. Click here for a bibliography.
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